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DIY LinkedIn Blueprint — For Career Coaches
Guide Sent

You just downloaded the 7 LinkedIn Profile Mistakes Career Coaches Make. You saw what's broken. Now here's how to fix it yourself.

DIY Course · Career Coaches Only

I Get It. You Want to
Do This Yourself.

The $297 done-for-you service isn't the right fit right now. But you still need to fix your LinkedIn. Let me show you exactly how — step by step.

7 video modules
97 minutes total
30-day guarantee
I WANT TO FIX MY LINKEDIN PROFILE — $147

Instant access • All worksheets included • Lifetime access

I Totally Understand

Maybe $297 feels like too much right now. Maybe you're DIY-minded and prefer to learn by doing. Maybe you just want to try it yourself first before paying someone else.

Whatever the reason — I respect it.

But here's the thing: you still need to fix your LinkedIn.

The 7 mistakes are still there. Your ideal clients are still scrolling past. And every week you wait is another week of lost opportunities.

So here's what I'm offering instead:

The DIY LinkedIn Blueprint Course

Everything you need to optimize your LinkedIn profile yourself — with my step-by-step guidance every step of the way.

Here's What's Inside

7 video modules + worksheets + templates that walk you through optimizing every section of your LinkedIn profile.

MODULE 1

Positioning Clarity: Who You Serve & What You Deliver (15 min)

Before you write a single word on LinkedIn, you need positioning clarity. This module walks you through the exact questions to answer so your profile speaks directly to your ideal client.

  • The 5 questions that unlock your unique positioning
  • How to identify your exact target client (not "professionals")
  • Worksheet: Your Positioning Foundation
MODULE 2

Headline Optimization: Write 3 Variations That Convert (12 min)

Your headline is the most important line on your entire profile. I show you the exact formula I use for every client, then walk you through writing 3 different versions.

  • The [Target Client] + [Result] + [Differentiator] formula
  • How to test which headline performs best
  • Worksheet: 3 Headline Variations
MODULE 3

About Section Mastery: Hook, Build Trust, Convert (18 min)

This is where most coaches lose the sale. I walk you through the 4-paragraph framework I use in every About section I write — with examples for different niches.

  • Paragraph 1: The hook that stops the scroll
  • Paragraph 2: Value proposition and who you serve
  • Paragraph 3: Proof, credentials, and results
  • Paragraph 4: Clear CTA with low-friction next step
  • Worksheet: Your About Section Draft
MODULE 4

Experience Section: Turn Duties Into Achievements (14 min)

Your Experience section shouldn't read like a résumé. I show you how to rewrite your bullets to showcase results, not just responsibilities.

  • The CAR formula (Context-Action-Result)
  • 48 strong action verbs organized by category
  • How to quantify results when you "don't have numbers"
  • Worksheet: Experience Bullet Rewrites
MODULE 5

Banner, Featured Section & Skills Optimization (16 min)

The finishing touches that separate average profiles from high-converting ones. I walk you through creating your banner in Canva, setting up your Featured section, and optimizing your Skills for search.

  • Banner design in Canva (10-minute walkthrough)
  • Featured section: What to pin and in what order
  • Skills: Top 3 optimization for recruiter search
  • Worksheet: Banner Text Options
MODULE 6

Technical Optimization & Settings (10 min)

The unsexy stuff that matters for discoverability. Vanity URL, contact info, privacy settings, and how to show up in search.

  • How to set your vanity URL (and why it matters)
  • Privacy settings for maximum visibility
  • Contact info setup for easy booking
MODULE 7

30-Day Content Strategy (12 min)

Your optimized profile only works if people see it. This module gives you a simple 30-day content plan to drive traffic to your profile.

  • 4 content pillars aligned to your niche
  • 10 ready-to-use post ideas
  • Posting cadence and engagement strategy

Total training time: 97 minutes

Watch it all in one sitting or break it up over a week. Either way, you'll have a completely optimized profile when you're done.

Plus: You Get These Bonuses

BONUS 1: The LinkedIn Engagement Playbook

5 minutes/day to 10× your profile views. Complete system for strategic engagement that drives traffic to your optimized profile without spending hours scrolling.

BONUS 2: LinkedIn Keyword Library

200+ searchable keywords organized by coaching niche. Use these in your headline, About section, and Skills to show up in search.

BONUS 3: 50 Content Ideas for Career Coaches

Never run out of things to post. 50 ready-to-use content ideas you can customize for your niche.

DIY vs. Done-For-You

Here's what you get with each option:

DIY Blueprint Course

$147
  • 7 video modules (97 minutes)
  • All worksheets & templates
  • Step-by-step guidance
  • Canva banner tutorial
  • 30-day content plan
  • 3 bonus resources
  • Done-for-you writing
  • Custom banner design
  • Revision round
  • Strategy call

Time investment: 5-8 hours of work

Get DIY Blueprint — $147

Done-For-You Revamp

$297
  • 55-point forensic audit
  • 3 headline variations written for you
  • Complete About section rewrite
  • Custom banner designed & delivered
  • Featured section strategy
  • 30-day content guide
  • Experience bullets optimization
  • One full revision round
  • 30-minute strategy call
  • 60-day results guarantee

Time investment: 90 minutes total

Get Done-For-You — $297

Both options work. The DIY version takes more time but costs less. The DFY version is faster but requires a bigger investment. Pick what fits your budget and work style.

Here's What You Pay

INTRODUCTORY PRICING
Regular Price: $247
$147

One-time payment • Instant access • Lifetime access to all updates

I WANT TO FIX MY LINKEDIN PROFILE — $147

30-Day Money-Back Guarantee: Watch the training, implement it, and if you don't think it was worth $147, email me for a full refund. No questions asked.

Questions Answered

  • How do I access the course after purchase?
    Instantly via email. Within 5 minutes of payment, you'll receive login credentials to your private member area where you can access all 7 video modules and download all worksheets.
  • How long do I have access?
    Lifetime. You buy it once, access it forever. Plus, you'll get free updates whenever I add new content or refresh the modules.
  • What if I get stuck implementing?
    Each module comes with detailed worksheets that walk you through every step. Plus, there are before/after examples for every section. If you're truly stuck, you can always upgrade to the done-for-you service later at a discounted rate.
  • Can I do this if I'm not tech-savvy?
    Absolutely. The course is designed for coaches who aren't LinkedIn experts. I walk you through everything — including how to create a banner in Canva (even if you've never used Canva before).
  • How long will this take to complete?
    The videos are 97 minutes total. Implementation takes 5-8 hours depending on how fast you work. Most coaches complete everything over a weekend.
  • What if I want done-for-you instead after starting?
    No problem. If you start the DIY course and realize you'd rather have it done for you, email me. I'll credit your $147 toward the done-for-you service ($297). You'll pay $150 instead of the full price.
  • Is this the same as the free guide?
    No. The free guide tells you WHAT to fix. This course shows you exactly HOW to fix it, with step-by-step videos, worksheets, templates, and before/after examples for every section.

Your LinkedIn Isn't Going to Fix Itself

You have two options: Keep your profile the way it is and hope it works. Or invest 5-8 hours over the next week and build a profile that actually converts.

The DIY Blueprint gives you everything you need. The training. The templates. The worksheets. The examples.

You just have to do the work.

I WANT TO FIX MY LINKEDIN PROFILE — $147

Instant access • 30-day guarantee

Complete Your Order Below

Just $147 (regularly $247 — save $100)

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